SOCO/ Sales Training, a regional sales training company that helps SMEs and MNCs optimise their sales processes so they can generate more leads, stand apart from competitors and close more sales in less time. Headquartered in Singapore, SOCO delivers training programs across Asia and the Middle East including Dubai, Hong Kong and Shanghai. SOCO has helped thousands of sales professionals and sales leaders and hundreds of organisations in more than 10 countries to optimise their sales processes with SOCO's training programs.

Tom Abbott, Founder of SOCO/ Sales Training, is an author and speaker on Sales, Sales Leadership and Social Media Selling. He has delivered hundreds of motivational sales keynotes, kickoffs, presentations and workshops in over 10 countries throughout Asia-Pacific and the Middle East and is a pioneer of evolving the sales processes of organisations worldwide. He is the author of The SOHO Solution and Social Selling and is a contributor to Singapore Business Review, Singapore Marketer and The Singapore Straits Times. Tom has also been interviewed on radio 938LIVE and BFM 89.9.

Abbott's sales, sales leadership and social media selling programmes impart cutting-edge best practices gleaned from fifteen years of experience working with global market leaders in every major industry including Bank Julius Baer, Crocs, Fuji-Xerox, Marina Bay Sands, Singapore Telecommuncations and Tissot. An inspiration to sales professionals and sales leaders the world over, he attributes the novelty of his approach to a natural curiosity that drives him to push the limits: in thought, learning and action.

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